6 Months Marketing Strategist Mastery ( Only for Professionals AND knowledge Hungry & Hunters!)

26 Sections
109 Lessons
24 Weeks

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Definition of Marketing
3 Items
- 1.1
  Definition of Marketing
- 1.2
  Importance of Marketing
- 1.3
  Types of Marketing (B2B, B2C, C2C
Funnels
11 Items
- 2.1
  Strategy vs Implementation
- 2.2
  Goals Establishment
- 2.3
  Identify Your Ideal Customer Avatars
- 2.4
  Funnels Are the Key to Your Success
- 2.5
  Your Top Of The Funnel Strategy
- 2.6
  Additional Top of the Funnel Strategies
- 2.7
  Your Middle of the Funnel Strategy
- 2.8
  Your Bottom of the Funnel Strategy
- 2.9
  Cater to the Buyer’s Journey
- 2.10
  Use Metrics to Build Profitability
- 2.11
  Become a Tripwire Marketing Master
Funnel Planning
7 Items
- 3.1
  Plan Out Your Funnel Overview
- 3.2
  Embrace Customer Value Optimisation
- 3.3
  Select Your Traffic Source and Free Offer
- 3.4
  Leverage the Power of Pricing
- 3.5
  Build Out Your Profitable Strategy
- 3.6
  Assignment
- 3.7
  Create Your Funnel
Setting Up
6 Items
- 4.1
  Setting Up Overview
- 4.2
  Tools to Have in Place Before You Begin
- 4.3
  Offers to Have in Place Before You Begin
- 4.4
  Create Your Free Offer in Canva
- 4.5
  Sell Before You’re Ready – Kickstarter Marketing
- 4.6
  Earn While You Learn with Affiliate Marketing
Build Your Funnel
14 Items
- 5.1
  Build Your Funnel Overview
- 5.2
  Set Up Your Account
- 5.3
  Set Up Your Tracking
- 5.4
  What Makes a Killer Landing Page
- 5.5
  Landing Page Examples
- 5.6
  Create Your Killer Landing Page
- 5.7
  Optimise for Mobile View
- 5.8
  Create a Privacy Policy
- 5.9
  Autofunnels Explained
- 5.10
  How to Make a Sales Page Converts , Sales Page Examples , Write Your Sales Page , Build Your Sales Page
- 5.11
  Create Your Order Form
- 5.12
  What Makes a Perfect Email Marketing Sequence
- 5.13
  Write Your Email Sequence
- 5.14
  Set Up Your Automations
Launch and Test
7 Items
- 6.1
  Launch and Test Overview
- 6.2
  Complete Your Launch Checklist
- 6.3
  Test Your Funnel
- 6.4
  A Look Into a Live Funnel
- 6.5
  Promote Your Funnel
- 6.6
  Create a Custom Entry Point for Affiliates
- 6.7
  Measure Your Success
Advanced Tricks and Tips
13 Items
- 7.1
  Advanced Lessons Overview
- 7.2
  Integrate Multiple Payment Processors
- 7.3
  Optimise For Your Best Performers
- 7.4
  Increase Your Revenue Per Customer
- 7.5
  Set Up Your Tripwire
- 7.6
  Live Chat and Social Proof Overview
- 7.7
  Get Personal With a Live Chat
- 7.8
  Leverage Social Proof in Real Time
- 7.9
  Get to Know Google Tag Manager
- 7.10
  Track User Behaviour Through Heatmaps
- 7.11
  Nail Your Negotiation Skills
- 7.12
  Deliver Your Paid Offer with Zapier
- 7.13
  Send Newsletters and Test Subject Lines
Target Market and Customer Analysis
4 Items
- 8.1
  Demographic, Psychographic, And Behavioural Segmentation
- 8.2
  Creating Customer Personas
- 8.3
  Analyzing Customer Needs And Wants
- 8.4
  Marketing Analytics Tools & Techniques Google Analytics, Social Media Analytics
Market Research & Data Analysis
4 Items
- 9.1
  Types Of Marketing Research
- 9.2
  Research Design And Sampling
- 9.3
  Data Collection Methods
- 9.4
  Marketing Analytics Tools & Techniques Google Analytics, Social Media Analytics
Marketing Mix
6 Items
- 10.1
  Marketing Mix – Product, Price, Promotion, Place
- 10.2
  Product
- 10.3
  Price
- 10.4
  Promotion
- 10.5
  Place
- 10.6
  Additional Ps of Marketing Mix
Traditional Marketing
4 Items
- 11.1
  Advertising (TV, Radio, Print, Outdoor)
- 11.2
  Public Relations And Publicity (Press Releases, Media Relations, Events, Etc.)
- 11.3
  Sales Promotion (Coupons, Discounts, Contests, Etc.)
- 11.4
  Event Marketing (Trade Shows, Sponsorships, Etc.)
Integrated Marketing Communications
4 Items
- 12.1
  Integrated Marketing Communications Introduction
- 12.2
  Coordinating Marketing Efforts Across Channels
- 12.3
  Creating A Brand Identity And Messaging
- 12.4
  Developing A Marketing Budget
Ethics and Social Responsibility
3 Items
- 13.1
  Green Marketing (Eco-Friendly Products And Practices)
- 13.2
  Ethical Considerations In Marketing (Deception, Exploitation, Privacy, Etc.)
- 13.3
  Corporate Social Responsibility (Environmental Sustainability, Philanthropy, Etc
Consumer Behaviour
4 Items
- 14.1
  Why Study
- 14.2
  Maslow’s Hierarchy of Needs
- 14.3
  Customer Experience
- 14.4
  Activity for Module 1
Value Creation and Digital Marketing Trends
4 Items
- 15.1
  What is Value?
- 15.2
  Value Cocreation
- 15.3
  Digital Marketing Trends
- 15.4
  Activity
Role Of Technology in Consumer Behaviour
4 Items
- 16.1
  The Role of Technology
- 16.2
  AI-powered tools
- 16.3
  Touch Points
- 16.4
  Activity
Customer Decision-Making Process
1 Item
- 17.1
  Customer Decision-Making Process
Consumer Intentions and Roles in Purchasing
1 Item
- 18.1
  Consumer Intentions and Roles in Purchasing
Internal Influences In Consumer Behaviour
6 Items
- 19.1
  Perception and Learning
- 19.2
  Memory
- 19.3
  Self-Concept
- 19.4
  Personality and Lifestyle
- 19.5
  Attitudes
- 19.6
  Knowledge
External Influences In Consumer Behaviour
3 Items
- 20.1
  Reference Group Influences
- 20.2
  Culture
- 20.3
  Sales Strategies (Influence and Persuasion)
Digital Marketing Full Access
0 Items
Complete G Suite Tutorial Full Access
0 Items
Image Creation with CHATGPT Full Access
0 Items
The Complete AI Guide: Learn ChatGPT, Claude & Generative AI
0 Items
MIcrosoft Excel
0 Items
Misc ( Whats Trending )
0 Items

6 Months Marketing Strategist Mastery ( Only for Professionals AND knowledge Hungry & Hunters!)

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